Tuesday, October 14, 2008

Wispa Hit

Is it possible that bringing back one chocolate bar can boost sales.
Birmingham based Cadburys has just announced an 11% rise in UK sales.  The Wispa hit selves last month after it was in high demand to be brought back. Maybe the secret to a good business is to listen to the consumer and give them what they want! I find it fascinating that one chocolate bar can make all the difference i bet Cadburys are giving themselves a big pat on the back for finally bringing it back. It is a good chocolate bar!

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